不同类型的开发信怎么写？内附模板。

从事外贸行业的小伙伴经常会接触到开发信，外贸信写不好，回复率低，开发客户的效果肯定不理想。

下面分享一些通过不同的侧重点、不同的角度去吸引买家兴趣的开发信模板，希望对大家能有所帮助。

No.1

开门见山式

This is from xxx Silicone, Glad to know you from my friend Alex（客户一种真实亲切的感觉, 是朋友介绍的）that you are a wonderful artist sculpture in Mexico. We are leading professional manufacture of rtv liquid silicone in China more than 16 years.

As we know you use a lot of smooth-on silicone for sculptures casting, right?

Here I ’m glad to tell you that our silicone RTV-123 is very similar to MM25, but price is much cheaper than it（产品亮点）; and the 2nd distributor CBD in UK have always bought us 3-5 tons/ month instead of smooth-on silicone.（客户鉴证我司产品的价值魅力） so, we are 100% confident that you will quite happy with it. Would you like to have a try? If so, Free Sample & quotation will be sent for your evaluation.（用免费样品吸引）

No.2

有新产品

新产品最好也是有针对性地发给不同客户的市场。特色卖点也要结合当地市场的喜好，一般最多不超过4个，以3个最佳，如果罗列太多的特色卖点就相当于没有重点突出，也会让客户感觉产品的真实性。最好附上图文并茂的图片，让客户更加直观的了解。如果产品款式很多，可以做成彩页以附件的形式发送，多角度的展示产品。

This is from xxx Silicone rubber Manufacturer more than 16 years.

Glad to know your information from website and know that you are a distributor of Wacker, right?

We are happy to share you our New hot selling Silicone A and B in UK, which are wonderful for climbing holds casting. As we know, more and more Americans love sports climbing. So, we are wondering if this kind silicone will be a good market in USA soon.（新产品作为一种市场信息的分享给客户）

Competitive Advantage：

Data Sheet：

Any interested, free sample & price will be sent for evaluation.

No.3

市场信息动态分享

此类件的作用是客户的开发维护。

Hello，Dear Peter,

Long time no contact. How are you? and how is your business market going? Hope Beautiful!

We just came back a EU Molds Exhibition/ visit（展会或拜访）in Korea, I ’m so happy to share some useful information with you as follows.

Dow-Corning vs Smooth-on Silicone

xxxxxx

1: 1 Silicone will be trend of the market .

Our New research products—Never being thicker silicone within 1.5 years silicone become to our top star products. We are wondering if your customer will also like it ?

Any i