今天无意间看到一篇有趣的帖子:
How to buy from China?
一个老美正儿八经的教其他老美怎么从中国买(“骗”)样品,从找供应商,到“骗”样品,到运输,全套流程,看得我想骂又想笑
摘录一段,你们品品:
Step 7: Communication Skillz
Notice that even in that first intro email we did a few things:
When writing, you must use simple english. The reps you are talking to often know just enough english to handle an order, and often they learned Special English, a simplifed form developed by the Voice Of America. Here are some tips.
(1) short sentences with simple words.
(2) One concept per sentence
(3) be respectful! you are talking to intelligent people, they just don't know english well.
check out your email sig: it includes some backup info. because the company you are contacting only wants to work with a pro buyer, they will often try to check out your website. have something there, doesn't have to be much.
看老美对我们中国人的英文评价,气得我吐血,也笑到我头掉,至少我的英文不是通过 Voice Of America 学的好吗
但是我觉得这个老美评价还是挺中肯的,我认识的做外贸的朋友能把英语说得很好的也不多,不过还好我们有菜菜老师和汪晟的金句,赶紧报名学起来。
另外一段:
(2) They will write you back with:
"Dear Mr. Frehley,
I am sorry, but Uranium Control Rod Model XF-23 has a sample price of USD 425. I have attached a PI.
Yours Truly,
Daisy Chen"
*The sales rep always has an entertaining english name they picked from a children's book about flowers.
他这个对我们英文名字的吐槽也是笑到我头掉,哈哈哈,大家取名要慎重啊。
想看原帖的,链接如下:
https://www.instructables.com/id/How-to-Buy-from-the-Greatest-Store-The-World-Has-E/
总体来看,这个帖子还是比较中肯的,可以帮大家打开一个视角,从买家的角度看我们自己。
从这篇帖子,我又想到了另外一个或许更有价值的问题,肯定有很多客户想找中国的工厂,那我们作为一个工厂,客户会怎么找到我们呢?
于是顺藤摸瓜找到下面这个帖子:
How to find a manufacture from china?
https://www.sourcingallies.com/blog/guide-to-finding-a-manufacturer
看了这篇帖子还觉得不够,又以买家的角度搜了
http://www.shops-in-china.com/
https://financialtribune.com/articles/business-and-markets/95703/new-channels-for-iran-payments
........................
这些都给了不同角度去了解买家的想法,对应的调整我们渠道和推广方式。
我之前看到一句话,说做销售最重要的不是口才,而是 同理心 能站在买家的角度思考问题,关心买家关心的,提出自己的解决方案,这样的销售是最容易成功的。
所以销售遇到阻碍的时候,不妨换个视角看一下,说不定会有新的启发,新的思路。
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