Tips for Cold & BD Email

在社媒网站上看到的关于BD emails 的tips，也是这么回事，总结的可到位了～

Insight 1: Craft a Magnetic Subject Line 

A subject line is the gateway to your email. 

Our data revealed that personalized subject lines, 

like using the recipient's company name or a recent milestone, saw a 30% boost in open rates. 

Insight 2: Keep It Short and Relevant 

Brevity is your friend in cold emails. 

Those under 100 words had the highest engagement. 

No fluff. Address their needs, not just your offering. 

Insight 3: Data-Driven CTAs 

A CTA is more than just a sign-off. It's a direction. 

Emails that used profession-specific terms in their CTAs saw a 25% higher response rate. 

For instance, if reaching out to a CEO, perhaps suggest a strategy chat. 

Insight 4: The Power of Follow-Up 

One email often isn't enough. 

Our study showed that a second follow-up email, sent 3 days after the initial one, 

 increased the chance of a response by 18%. 

Insight 5: Learn from Mistakes  

While our successful emails had a lot in common, the least successful ones did too. 

The common culprits? 

Overuse of jargon, lack of personalization, and no clear value proposition.  

TL;DR: 

 - Personalized subject lines are key for higher open rates. 

- Short, relevant content wins in cold emails. 

- Profession-specific CTAs boost responses. 

- Don't underestimate the power of a follow-up. 

- Learn from the less successful emails to refine your approach.